A UGC-generating microsite partnership with the It Gets Better Project empowered fans by making them part of the eye-popping energy of this Cold War action romp.
For Season 5 of Vikings, we treated superfans to an immersive in-world album of 3D audio prophecies that teased the next wave of storylines for their favorite characters.
Jumanji was a runaway hit, nearing $800M in worldwide box office. We’re proud that our HTML ad game played a role in reaching out to a new generation of fans.
The girls were back and fame came calling. We kicked off S2 with an irresistible 80s “Maniac” music video – then lit up digital placements with character pieces and billboards.
We amplified the mystery around this thriller based on the best-selling book, making everyone a suspect – and helping drive to a #1 debut weekend at nearly $25 million.
Aiming straight for the hearts of the target, we created a pair of dog-celebratory microsites that leveraged fan passion for their pets to organically drive title awareness.
A bpg redefined “What Happens in Vegas Stays in Vegas” from a digital and social-first POV through an orchestrated array of tactics designed to intrigue and reward.
© 2018 bpg Interactive.