“NBCU
For the network upfronts, we created a stylish campaign leveraging shoot assets, playing up the “Unequaled” positioning with a series of distinctive talent units across properties.

 

“Jurassic
Buzz was growing for what proved to be a massive hit, and our campaign focused on its critical role of driving ticket purchase to catch dinos, dinos, dinos on the big screen.

 

“The
We promoted the July 4th holiday release of the prequel to the politically charged horror franchise across a range of units in this eye-catching banner campaign.

 

“
For Season 2 of this PBS breakout hit, we showcased the trailer in a range of unit sizes with strong tune-in messaging and integrated additional content into expanded panels.

 

“
We promoted the network’s rebranding as the place to go for true crime stories with a campaign of progressive video ads that showcased their new slate.

 

“
For the latest from this massive franchise, we showcased the key art and – where possible – tailored toolkit animation assets to bring the Minions to life.

 

“All
Our digital campaign leaned on the key art and videos to promote the return of the legendary comedy showcase for this special event.

NBCU Upfronts 2018

NBCU

Skyscraper

Universal Pictures

Jurassic Park Fallen Kingdom

Universal Pictures

The First Purge

Universal Pictures

Fifty Shades Freed

Universal Pictures

Victoria S2

PBS

Star Trek Discovery

CBS

Oxygen Rebrand

Oxygen

Despicable Me 3

Universal Pictures

NBCU

NBC

Harlots

Hulu

Doubt

CBS

Training Day

CBS

Split

Universal Pictures

And Still I Rise

PBS

Kiss Bang Love

FYI

The Royals S3

E! Entertainment

Sing

Universal Pictures

All Def Comedy Special

HBO

Jon Glaser Loves Gear

TruTV

Splash and Bubbles

PBS Kids

Those Who Can’t S2

truTV

Girl on the Train

Universal Pictures

Eat the World

Amazon

Bull

CBS

The Purge: Election Year

Universal Pictures

POWERS S2

Sony Entertainment Televsion

Casual

Hulu

Brain Dead

CBS

Jackie Robinson

PBS

My Big Fat Greek Wedding 2

My Big Fat Greek Wedding 2

Universal Pictures

Hail Caesar Universal Pictures

Hail, Caesar!

Universal Pictures

Join or Die Craig Fergusan History

Join or Die

History

Ride Along 2

Ride Along 2

Universal Pictures

War & Peace

War & Peace

Lifetime

PBS Downton Abbey

Downton Abbey

PBS

By The Sea

By The Sea

Universal Pictures

PBS Black Panthers

Black Panthers

PBS

CNN Lisa Ling This is Life

Lisa Ling This is Life

CNN

The Awesomes

Hulu

Adam Ruins Everything

Adam Ruins Everything

truTV

Netflix Longmire

Longmire

Netflix

Wild Kratts

Wild Kratts

PBS

Ellen Design

Ellen

HGTV